Graphic Designer & Art Director: Dina Abdulgadir
Overview:
A college project where we are tasked with creating a brand and logo using a restricted grid design system.
Strategy:
Elephants are known for their high levels of empathy, making them sensitive and nurturing animals, much like humans. With the increasing demand from millennials, particularly parents seeking more sustainable and eco-friendly products for their children, I decided to create a baby clothing brand that aligns with these values. I chose the elephant as a symbol to represent the caring aspects of the brand.
Logo Sketches
